Locations

SML AUS
1 Kent Lane
Melbourne VIC 3181

SML USA
145 East 74th Street #PHC
New York NY 10021

Creating an inspiring new media master

Kinetec

Kinetec Digital is a dynamic cloud based software from LiteGRP that programs content for complete control of your digital network. It is easy, secure, reactive, and scaleable and as the name suggests, art in motion. Any display devices allocated on demand connect any digital devices to create your digital network.

The name and responsive identity for Kinetec powerfully portray the essence of the product. The identity visualises the dynamic ‘K’ as media projecting from a screen, the shape simply responding to each format and application with ease. Abstract pattern and colour, symbolise media and video and results in a powerful and artful mark that is unique, everchanging and dramatic.

Project Scope

Strategy
Naming
Branding
Identity
Digital
Print

Awards

Silver / Identity
Graphis Logo 9

Silver / Identity
Graphis Design 2018

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