A cool campaign for influencers
A clever campaign with a controversial twist
This outdoor print series was simple and dramatic. International luxury fashion houses such as Hermes, Chanel, Prada, Bally, Vivienne Westwood, Jean Paul Gaultier, Juicy Couture were alongside Australia’s Sass & Bide to create the campaign with purely logo’s – albeit twisted versions of the originals – that were mimicked with wit on the controversial stories the magazine is known for. Campaign created for Marie Claire Australia with The Campaign Palace.