SML AUS
1 Kent Lane
Melbourne VIC 3181

SML USA
145 East 74th Street #PHC
New York NY 10021

Cover Image Marcs
Cover Image Marcs

A cool campaign for influencers

Marcs

This series marked the beginning of a collaborative effort with artists, musicians, film makers, young cool entreprenuers and influencers, that are living their life for the Marcs+ ‘Three Shades Brighter’ campaign. The Marcs+ typography was designed to be broad and clean to incorporate real people, designer collabs and destinations. The print and digital campaign was featured throughout their stores and online, setting the scene for future creative collaborations.

Project Scope

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A clever campaign with a controversial twist